Stand Out: A Holiday Marketing Workbook

Every year, and seemingly without warning, the holiday marketing campaign floodgates open! While it might seem like they start earlier and earlier each year, some brands are able to actually delight customers instead of just adding to the holiday “noise.”

The holiday shopping season is the ultimate jackpot for any businesses. You can market your products or solutions in so many different ways, and there is no need for you to dedicate a fancy budget for it. You can execute your marketing campaigns without going broke. It doesn’t matter whether you own an online business, a local retail store, or even a B2B company. The following holiday marketing checklist can help you prepare to increase your profits with ease.

Let’s get started!

1 / Creative Concept

Take the time to conceptualize a cohesive concept for the entire holiday campaign that stands out from the crowd.

2 / Create Assets

Devise a plan to create the visuals needed to execute exactly what you are trying to use to connect with your holiday shoppers!

3 / Calendar Your Content

Setting definitive dates for the entire campaign helps keep everyone on task and makes sure the execution of the marketing will lead to your success.

4 / Give Your Campaign Wings

Once you have everything in place, let’s make sure visually, verbally, and strategically you’re campaign soars to hew heights!

5 / Track Your Success

Measure your results so you can continue to build on this campaign’s wins while pivoting from the things that didn’t work as well.

“The holiday
shopping season
is the ultimate
jackpot for any
businesses. ”

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We have created a Holiday Marketing Workbook that lists out all of the steps to creating a comprehensive holiday marketing campaign, making sure you have everything you need to succeed!

xo,
The Creative Clique